Wow...that's astounding. Who woulda thunk it? I wonder if it was by design, or just coincidence. Kinda like the first commercially sold bottled water, Evian, being "naive" spelled backward. I understand there's a new one out...llifdnal...but it's not doing well in the US 'cause that's not an English word.
Er...I meant 'cause Americans can't say it easily.